So
you need a qualified consultant, but don't know where to go for
help.
How do you locate someone reputable and maintain your budget at the
same
time? Finding a qualified consultant can be a daunting task.
Search
Google or one of the other popular search engines and you'll come up
with
a list that is too large to fathom. You can relax - it's not as
difficult
as you might think. Let me say at the outset that there are many
good consultants and agencies out there. In fact, the larger,
more
well-known entities have established track-records and are a good
choice,
but they can be very costly, putting them out of reach for many
potential
clients.
Instead,
consider an independent consultant. If the idea sounds a bit
scary,
you're not alone. It's natural to be suspicious. It's this
fear of the unknown that makes the process especially trying. To
make matters worse, there are many scam artists who masquerade
themselves
as wolves in sheep's clothing. These unscrupulous invidividuals
lie
in wait for their next victim to devour. There are many stories
of
unsuspecting clients who have been taken for thousands of dollars and
delivered
a sub-standard product.
So
just how do you find a reputable consultant without mortgaging the
farm?
The answer is suprisingly simple, but you have to do your homework.
What
you should know
The
key to choosing the right consultant starts with a few simple
keys.
The old familiar addage is true, "knowledge is power". The more
you
know, the better your chances of avoiding the scams. First,
carefully
study the consultant's credentials. In most cases, they will be
presented
online on the consultant's website. This will give you an
important
first impression of his or her professional skills. If the
presentation
is not clear or badly arranged, it can be a sign of someone who is
inexperienced
or unorganized. Next, study the details listed including
experience
and capabilities. Look for something that indicates experience
relevant
to your job requirements. And, finally, contact several potential
candidates and ask some tough questions.
Email is acceptable, but voice-to-voice phone calls are
preferred.
Hearing the invidividual's voice will first assure you that he
exists.
Second, you'll get a feel for his personality. Does his tone
indicate
humility or flamboyance? Confidence or insecurity? Patience
or impatience? If he makes you feel as though your call is a
nuisance,
then you've just gotten a valuable piece of information. If this
individual
is too busy to listen to you, then it's even less likely that he'll
have
the time for your project. But this scenario will likely be the
exception
rather than the rule as most consultants will be eager to greet new
potential
clients. After all, they are the source of the his
livelihood.
| Don't
be shy about asking for additional information or feel as though you
are
imposing. A good consultant will appreciate your diligence and
attention
to detail. |
Be
forthright in your phone conversation. Remember that this is a
two-way
street. The consultant is interested in knowing a little about
your
project and what kind of client you are. Briefly explain your
project
and a few of its attributes. This will give the candidate a feel
for what you are looking for and help him to determine if he would like
to pursue the job.
Be
sure to ask how the consultant charges for his services. Most
likely,
the answer will be one of two possibilities: hourly rate or flat
fee. The more flexible consultants will offer both methods,
depending
on the type of job being performed and its duration. For obvious
reasons, the flat-fee is desired in most cases because you know the
costs
up-front. For a short-term job where a clear objective has been
defined,
a flat-fee may be the preferred method. But there can be
cases
where an hourly rate makes sense such as projects of longer duration or
where the end result may not yet be clearly defined. There is no
hard and fast rule here. The bottom line is that you can and
should
have a say in the process.
Here
are questions you should ask each willing candidate.
- Can
you
provide a detailed resume?
- How
long
have you been a consultant?
- Can
you
provide a list of recent clients?
- What
jobs
have you done which qualify you for my project?
- When
are
you available for my project and how long?
- Do you
provide free price quotations?
- Do you
charge a flat fee or by the hour?
About
taxes
Finally,
let me take a moment to discuss an important issue regarding contractor
status and the IRS. The IRS has strict rules to determine
whether an individual is an independent contractor or an
employee.
An employee has benefits and legal entitlements whereas an independent
contractor does not. In general, an individual is an independent
contractor
if the organization for which the services are performed has the right
to control or direct only the result of the work, and not what will be
done and how it will be done or the method of accomplishing the
result.
If an independent contractor is paid $600 or more, then he must be
provided
a 1099 form at the end of the year. (The 1099 form is the
contractor
equivalent of a W2 for employees.)
Summary
Finding
a good consultant does not have to be a impossible task. In fact,
it can be as simple as 1-2-3 if you follow these simple recommendations:
- Study
the information listed on the webpage
- Look
for
relevant experience and capabilities
- Contact
propsects and ask tough questions
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